Nowadays

I just came across the term future-proof, describing a piece of technology. Something that will be able withstand through the ever changing times and be desirable for a longer lifespan. Why can't this be the aim of all companies? Instead of releasing a rehash of the same product every single year, just make one that is more "future-proof", release that every few years. Easier said than done, I know, but keeping up is really damn hard.